KOA Notes 60 Years
Kampgrounds of America, Inc. (KOA) capped its 60th year of business with record revenue surpassing 2021, the company’s previous highest-grossing year, by 1.3%. Impressively, 2022 registration revenue grew by 34.3% over 2019, indicating that camping and outdoor hospitality have reached a new level of popularity since the COVID-19 pandemic.
“To finish our 60th anniversary with record-setting revenues is monumental,” said Toby O’Rourke president and CEO of Kampgrounds of America, Inc. “The numbers point to the strength of our long-standing brand and the continued preference for KOA by campers. We appreciate the partnership with our franchisees, their confidence in our vision and the dedication and focus of our employees.”
Looking ahead, KOA’s advanced deposits at the end of the fourth quarter were 3.4% improved over this same time period in 2021. Advanced deposits are a key indicator of consumer appetite for camping, confidence in the brand and customer experience.
“Especially with fluctuating economic conditions, it’s great to see another year of growth in advance deposits as we enter 2023,” said O’Rourke. “Camping, and KOA camping, continues to be a cornerstone of leisure travel for many North Americans.”